Partnership Opportunities at the N.C. State Fair
We invite you to join us!
View this year's sponsors
The North Carolina State Fair Sponsorship program provides opportunities to meet your company’s marketing needs with year-round and/or event venues. The NC State Fair is the largest event in the state! Partnering with us signals your commitment to family and community, fun and education, and to the great agricultural roots of this country! We invite you to join us in a partnership.
About the N.C. State Fair
2011 Attendance: 1,009,173
2010 Attendance: 1,091,887
The N.C. State Fair is the largest 11-day event in the state
Demographics, according to a 2007 survey:
- 62% of fairgoers are 25 -54 years old
- Median age: 42
- 57% of fairgoers are female
- 63% of fairgoers are college or graduate school graduates
- Fairgoers come from within 100 mile radius of Raleigh
- 95% expect to return the following year
- 64% are employed full-time
- 59% bought advance tickets
- 40% bought tickets at the Gate
Top Five Reasons People Visit the Fair
- Annual tradition
- Food
- Agricultural Exhibits/General Exhibits
- Rides/Games
- Flower Show/Livestock Show
Sponsorship Packages
Your fully integrated, custom-designed package of primary benefits can include:
Guaranteed visibility and signage
Promotional rights
Sampling opportunities
One-on-one contact marketing
An opportunity to increase brand marketing
An opportunity to impact sales
Sponsorship Opportunities include:
Presenting Sponsor
Day at the Fair
Official State Fair Companies
General Sponsors
“Cultivate a Career” Exhibit Sponsorships
Dorton Arena Entertainment
Grandstand Shows
Advance Ticket Sales
First Aid Stations
Petting Zoo
Livestock Shows
Senior Citizens Day Events
Roving Grounds Entertainment
Shuttles Sponsors
Green Efforts Sponsor
Got to be NC Festival
Sponsorship Has Grown as a Marketing Tool
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Increased consumer priority for one-on-one contact.
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Decreased efficiency of media
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Efficient and easy, personal and measurable
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Community-focused
