Partnership Opportunities at the N.C. State Fair
We invite you to join us!

View this year's sponsors

 

The North Carolina State Fair Sponsorship Program provides opportunities to meet your company’s marketing needs.. The N.C. State Fair is the largest event in the state! Partnering with us signals your commitment to family and community, fun and education, and to the great agricultural roots of this country.

 

About the N.C. State Fair

2016 Attendance: 1,028,364

2015 Attendance: 1,019,732
The N.C. State Fair is the largest 11-day event in the state


Demographics, according to a 2014 survey:

  • 60.2% of fairgoers are 20-49 years old
  • The average number of adults in a group reported 2.9, average number of children in a group reported 1.7
  • 62.6% of fairgoers are female
  • 79.5% travel less than 75 miles from home to attend
  • 95.9% expect to return the following year
  • 83.2% of fairgoers indicated they were planning on spending 3-9 hours at the Fair
  • 56.3% of fairgoers have attended 5 or more times in the last 10 years


Top Five Reasons People Visit the Fair

  1. Family Time
  2. Food
  3. Entertainment
  4. Agricultural Exhibits/General Exhibits
  5. Rides/Games


Sponsorship Packages

Your fully integrated, custom-designed package of primary benefits can include:

 

Guaranteed visibility and signage

Promotional rights

 

Sampling opportunities

One-on-one contact marketing

 

An opportunity to increase brand marketing

An opportunity to impact sales

   
Sponsorship Opportunities include:

 

Presenting Sponsor 

Day at the Fair

 

Official State Fair Companies

General Sponsors

 

“Agriculture Today” Exhibit Sponsorship

Dorton Arena Entertainment

 

Grandstand Shows

Advance Ticket Sales

 

First Aid Stations

Got to be NC Festival

 

Livestock Shows

Senior Citizens Day Events

 

Roving Grounds Entertainment

Shuttles Sponsors

 

Green Efforts Sponsor

 

   
 Sponsorship Has Grown as a Marketing Tool

Increased consumer priority for one-on-one contact.

Decreased efficiency of media

Efficient and easy, personal and measurable

Community-focused