View this year's sponsors


The North Carolina State Fair Sponsorship Program provides opportunities to meet your company’s marketing needs.. The N.C. State Fair is the largest event in the state! Partnering with us signals your commitment to family and community, fun and education, and to the great agricultural roots of this country.


About the N.C. State Fair

2018 Attendance: 977,256 (closed Opening Day due to hurricane)

2017 Attendance: 1,014,478

2016 Attendance: 1,028,364
The N.C. State Fair is the largest 11-day event in the state


  • 60.2% of fairgoers are 20-49 years old
  • The average number of adults in a group reported 2.9, average number of children in a group reported 1.7
  • 62.6% of fairgoers are female
  • 79.5% travel less than 75 miles from home to attend
  • 95.9% expect to return the following year
  • 83.2% of fairgoers indicated they were planning on spending 3-9 hours at the Fair
  • 56.3% of fairgoers have attended 5 or more times in the last 10 years

Top Five Reasons People Visit the Fair

  1. Family Time
  2. Food
  3. Entertainment
  4. Agricultural Exhibits/General Exhibits
  5. Rides/Games

Sponsorship Packages

Your fully integrated, custom-designed package of primary benefits can include:


Guaranteed visibility and signage

Promotional rights


Sampling opportunities

One-on-one contact marketing


An opportunity to increase brand marketing

An opportunity to impact sales

Sponsorship Opportunities include:


Presenting Sponsor 

Day at the Fair


Official State Fair Companies

General Sponsors


“Agriculture Today” Exhibit Sponsorship

Dorton Arena Entertainment


Grandstand Shows

Advance Ticket Sales


First Aid Stations

Got to be NC Festival


Livestock Shows

Senior Citizens Day Events


Roving Grounds Entertainment

Shuttles Sponsors


Green Efforts Sponsor


 Sponsorship Has Grown as a Marketing Tool

Increased consumer priority for one-on-one contact.

Decreased efficiency of media

Efficient and easy, personal and measurable