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N.C. State Fair Sponsorships

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Nothing ushers in fall like the North Carolina State Fair, with visitors from all over North Carolina and beyond, gathering together in Raleigh to celebrate what has become the ultimate family tradition. In 2019, we greeted 938,029 fairgoers over 11 days.


168 years in the making, the fair offers an experience unique to North Carolina for all who attend, and is an unparalleled value with free entertainment, thrilling rides and games, thousands of animals, endless family activities, competitions, vendors and creative deep-fried delights.


Join our tradition by becoming a sponsor of the 2021 N.C. State Fair, October 14-24, by emailing Sarah Ray, public information officer, at

Activation = Results at the N.C. State Fair
Looking for a unique idea to increase your visibility? The N.C. State Fair is the ideal place to drive awareness to your brand. As the largest event in the state, each day of the fair offers new opportunities to reach the customers you are looking for. Built for flexibility, we're ready to put our heads together to create a package that meets your goals. Sponsorships can include: title sponsors of music stages, educational exhibits, competitions, buildings, carnival rides, full days of the fair, event signage, discounted ticket offers, fireworks and more. Reach out for more information, and let's get started! We also have opportunities for both year-round sponsorship as well as sponsorship of our annual Got to Be NC Festival in May.
Time to Shine

All sponsorships and mobile marketing options have the opportunity to include the following benefits and exposure within their package:

  • Inclusion in N.C. State Fair daily schedule
  • Website recognition and links
  • Logo display on our roadside LED marquee
  • Additional square footage for signage
  • Admission tickets, parking and hospitality
A Little Extra Sparkle

Want to add one more wow factor to your custom package that will set you apart from the pack? We've got unique options available including, but not limited to:

  • Social media contests like "Fair Fan Photo of the Day" will expand your digital footprint and drive brand awareness and traffic to your site.
  • Targeted email blasts to our listserve of over 25,000 engaged users.
  • "Meet Me at the Waterfall" with your brand displayed on our iconic meeting spot.
  • The largest traveling Ferris Wheel in North America has naming rights availability with LED screen.
  • Looking for somewhere people are resting? Our picnic areas are the perfect spot.
  • Want to be all over the fairgrounds? Our selfie spots will fit that bill!
N.C. State Fair by the Numbers
Attendance Gender
length of stay reasons
DMA Social
Click here for our full 2019 Fairgoer Insights Report
2019 N.C. State Fair Sponsors




Matt Firm

Pepsi VV

Sleep Number

LS Tractor USA



Cap Chevy



Farm Credit






SEANC Shed Depot


Cheerwine powers

McBride's Concessions  

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